Prepare to take a ride on the wildest LEGO® race ever imagined when cutting-edge virtual reality (VR) technology combines with roller coaster thrills in an exhilarating new attraction opening in Spring 2018 at LEGOLAND® Florida Resort!
The Great LEGO Race will transform the theme park's existing Project X roller coaster into a high-octane experience that puts guests in the driver’s seat for a rollicking race against a colorful lineup of LEGO minifigure characters.
Wearing optional VR headsets, riders will experience the action from every direction – up, down, forward, backward and all points in between – in a dazzling environment where everything is made of LEGO bricks.
A sneak preview of The Great LEGO Race is available through MackMedia’s free Coastiality app, which lets fans experience the 360-degree action with or without a VR headset. The app is available for iOS, Android and Oculus devices from the App Store, Google Play and the Oculus Store.
The Great LEGO Race is the first virtual reality roller coaster experience designed for kids and represents the first time the LEGO brand and minifigure characters have been integrated with VR technology in a theme park attraction.
With action taking place on the ground and in the air, the wild and wacky race pits guests against LEGO minifigures including a pirate, wizard, surfer and pharaoh as they steer LEGO-built vehicles like a rocket-powered windsurfing rig, a stylish scooter fueled by espresso and an ornately canopied bed (called a “litter”) carried by mummy servants.
Guests must be at least 42 inches tall (1.2m) to ride, or be accompanied by a responsible adult at least 48 inches tall. The VR headsets are designed to fit both adults and children, and can be adjusted for comfort. The VR experience is intended for children 6 and up, and guests can choose to ride without wearing the headset.
“The Great LEGO Race was inspired by the way kids play with LEGO toys at home,” said Candy Holland, senior creative director for Merlin Magic Making, which designs and develops attractions for Merlin Entertainments sites around the world. “It’s a unique LEGO adventure that lets kids enter an epic imaginary world made entirely from LEGO bricks, featuring a host of different themes and fun LEGO characters, all mixed up together.”